Professional Background
Bio:
Jeff Kemp (www.MileHighTechGuy.com) is a Denver based ‘General Technologist’ with over 15 years of Tools & Technology, internet, high-tech marketing, software, graphics, and product management experience with insight into several industries.
Recently founding a Golden, CO based start-up, www.MileHighMarketing.com, Jeff is currently building on the foundation of his vast technology and marketing experience by offering marketing services to companies who are looking to outsource marketing projects such as web design, graphics, internet marketing, technical documentation, product management, corporate videos, and market research.
Areas of Experience:
Jeff's diverse experience includes:
- Marketing Management
- Product Management
- Product Marketing
- Technical Writing
- Web Development & Web Design
- Web Management
- Ecommerce Management
- Online Marketing & Merchandising
- Channel Marketing
- Graphic Design & Print Production Management
- Lead Generation & Sales Process Management
- Business Development
- Sales Management
- Programming
- Consulting
Being involved as a 'General Technologist' for at least 15 years now with a background in web, computers (Mac & PC), gadgets, and marketing tools (with a focus on internet strategies)…
Jeff is a seasoned professional having held high profile positions within global organizations with highlights including designing and bringing to market complex In-Flight Entertainment web-based software for Panasonic Avionics, and as a key business development driver at D-Link Systems in the role of National Accounts Manager.
(Jeff is the creator and primary administrator of the LinkedIn D-Link Alumni Group).
Extensive Printing Background:
Prior to getting involved in technology Jeff has 19 years of experience in the printing industry as a journeyman printer having roles including Production Manager, Pressman, Graphic Artist, Print Salesman, and Print Broker (anyone still remember what a rubylith is??).
Entrepreneurial Experience:
With a keen understanding of business and business drivers, Jeff is an experienced entrepreneur having owned his own high-end commercial offset printing business for over 7 years (primarily catering to advertising agencies), and currently owning/operating an exciting new marketing agency start-up in the Denver area.
Industry Experience:
As a long time advocate of technology Jeff has diverse personal hands-on experience in many high level positions either designing or utilizing the latest technology with specialization in the following vertical markets:
- Computer Software
- Computer Hardware
- SaaS/ASP Web Services
- Consumer Electronics
- Industrial Electronics
- In-flight Entertainment
- Telecommunications
- Computer Networking
- Internet Retail (‘e-Tail’) Space
- Supply Chain
- Printing and Graphic Production
Mile High Gadget Guy?
With Jeff's 'early adopter' gadget days going back to the Philip's Ninõ (~1999) and the first Palm Pilot, today Jeff remains an avid iPhone/iPod enthusiast (in additional to ot
her smart-phones such as Blackberry). More recently Jeff's involvement with gadgets included helping spearhead a cutting edge development project connecting iPods and iPhones to commercial aircraft as part of an In-Flight Entertainment system where passengers can enjoy watching or listening to their iPod's media through the in-seat LCD display while their iPod/iPhone charges during flight.
Business Development Experience:
With commercial dealings involving visits to Microsoft in Redmond, WA, and Apple, HP, and Toshiba in California to name a few, Jeff has been involved in many successful high level business development activities with companies known throughout the world.
Current Interests:
Jeff's current interests are focused on helping business owners gain insight into and effectively utilize the latest emerging Tools & Technology (particularly web-based tools) to help run their business and enhance their marketing efforts.
With his primary perspective on Tools & Technology as a general topic that can be applied to any region geographically, Jeff is also gaining insight into regional issues specifically related to the Denver-metro area. Currently Jeff brings a fresh approach to the Denver area, being one that still has a bit of an untainted outsider's point of view, yet is getting more-and-more accustomed and attached every day to all that the Denver-metro local region has to offer.
With Jeff's current focus on internet marketing and business productivity tools he is constantly scouring the internet for the latest tools, technology, and best methods for marketing and business process improvement related to:
*WEB DEVELOPMENT
>>>Data driven websites with integrated social networking (typically built on WordPress MU).
*WEB DESIGN
>>>Creation or re-design of websites using CMS and SEO strategies.
*INTERNET ADVERTISING
>>>Pay-Per-Click Advertising (PPC), Keyword Management, Search Engine Optimization (SEO), Banner Campaign Management, Web Analytics.
*ECOMMERCE
>>>Integrated shopping carts, product photography.
*LEAD GENERATION & MANAGEMENT
>>>CRM & Sales Process.
*EMAIL MARKETING
>>>Creation of HTML email campaigns with tracking analytics.
*BRANDING & CORPORATE MESSAGING
>>>Logo Design, Go-To-Market Kits, Product Launches, Product Marketing.
*CORPORATE VIDEO
>>>Webinars, video broadcasts, podcasts, software demos, corporate bios.
*PRINT COLLATERAL
>>>Brochures, data sheets, technical documents.
*PRINT ADVERTISING
>>>High resolution advertising artwork & campaign management.
*TECHNICAL WRITING
>>>Requirements gathering, requirements documentation (PRD/MRD), wire frame diagrams & screen flows, data sheets.
*MARKET RESEARCH
>>>Competitive landscape, market trends, emerging technologies, opportunities, SWOT analysis.
*DATA SERVICES
>>>Access Programming, Data Mapping.
Objective:
In the various roles that Jeff participates in his objective is always to take a hands-on leadership approach in helping to define, communicate, drive, and execute product, service, and marketing requirements from inception through customer delivery by working collaboratively across internal and external client organizations where his ability to initiate creative ideas and execute plans against high level company objectives will contribute to bringing the company to the next level.
Consistently taking ownership responsibility of projects he works on, Jeff's written/oral communication and collaboration skills allow him to work well independently as well as within a team environment both on-site and remotely.
Current Role:
Currently Jeff is available for freelance, project, or contract opportunities within:
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PRODUCT MANAGEMENT – DEFINE, DOCUMENT, DRIVE, and DELIVER product and service road map.
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WEB DESIGN & DEVELOPMENT - web design, web development, website maintenance (PHP, ASP, JavaScript, CSS, CMS [WordPress MU, Joomla, Drupal])
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MARKETING - PPC internet adv, SEO, email marketing, web analytics, etc.
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GRAPHICS - graphic design, brochures, data sheets, web banners, logos, etc.
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TECHNICAL WRITING - requirements management/analysis, technical documentation, product requirements, market requirements, wire-frame design, data sheets
As time allows Jeff also applies his practical technology experience by writing tech articles and content for Examiner.com as the Denver Tools and Technology Examiner.
Recent Roles:
Product Management and Marketing
From Sept 2008-Feb 2009 Jeff was engaged in a consulting role managing commercialization of software products and marketing at a leading international management consulting firm in Denver. This engagement involved:
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Developing, executing, and promoting a Business Plan for commercialization of a complex software offering.
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Capturing, defining, and translating business requirements into functional and non-functional requirements by documenting product requirements (PRD), market requirements (MRD), and Use Cases.
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Defining and executing across the organization a Project Plan with process definition (process flowcharts).
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Creating marketing materials, site-maps, and web-based tools for email marketing campaigns.
Product Management
In a prior role as Product Manager at Panasonic Avionics, a leading company within the In-flight Entertainment industry, Jeff was responsible for product implementation and driving commercialization and product development through the entire project life-cycle by managing requirements definition/analysis, solution design, requirements documentation, sales/marketing support and change management.
Projects Jeff was responsible for at Panasonic Avionics for the In-flight Entertainment industry included product management for commercial software applications supporting connectivity of personal electronic devices to commercial aircraft including iPods and iPhones with support for playing and viewing passenger's iPod media (songs, movies, podcasts, photos) while passengers are also charging their iPod while it is connected at the seat within the aircraft.
Playing back iPod media via connection at the passenger's seat.Jeff was also responsible for bringing to market for commercial aircraft the capability for a software based USB Media Player application allowing playing/viewing of passenger media (photos, songs) from a passenger's connected USB thumb drive or digital camera at the seat.
USB Media Player and iPod In-Flight Entertainment applications at Panasonic.In addition Jeff also managed a software application that delivers near real-time customizable news and weather content to the passenger seat of the aircraft via satellites, and Jeff also provided an Instant Messaging communications platform supporting on-board chat between passengers.
News content delivered as part of In-Flight Entertainment application provided by Panasonic Avionics.
Onboard seat-to-seat instant messaging system.As a Product Manager within the Product Planning group at Panasonic Jeff worked within the framework of Systems Development Life Cycle (SDLC) methodology to create software documentation such as Product Requirements Documents (PRD), Application Requirements Documents (ARD), Market Requirements Documents (MRD), Product Description Documents (PDD), wire-frame designs, use cases, user-interface design, feasibility analysis, product design, usability testing, implementation, evaluation, maintenance, and commercialization. In this role Jeff also supported marketing efforts with product marketing including graphics, screen mock-ups, documentation, customer facing product presentations, sales support, etc.
Marketing and Web Management
In former roles as Marketing Manager at other high-tech companies utilizing traditional and online marketing mediums Jeff managed web content, web design, web development (including database driven websites), online marketing (PPC/SEO/SEM), web analytics, hands-on graphic creation (Photoshop), email marketing campaigns and analytics (using most of the top known email marketing software), print advertising (including ad campaign management and media management with ad insertions), and trade show coordination. In addition to marketing and web management Jeff has held roles of Sales Manager and National Accounts Manager handling sales personnel, lead generation, sales processes, and business development within key accounts.
Prior Roles:
Web Development and NetSuite
In addition to over 5 years of web development and web design experience using technologies such as PHP/JavaScript/ASP/VB Script/CSS/HTML/DHTML, Jeff has 1 1/2 years of direct experience with NetSuite Web Store Integration (ecommerce). As a Certified NetSuite Consultant (NetSuite Solution Provider), Jeff has experience developing NetSuite templates, forms, and reports using custom fields within a NetSuite product catalog, and he understands some of the idiosyncracies and limitations of the NetSuite platform. Jeff has the ability and experience of developing creative solutions for non-standard problems that exist with NetSuite.
Onboard seat-to-seat instant messaging system.Downloadable Resume:
Jeff_Kemp_resume.doc (93.0 KiB, 219 hits)
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